INDIO, CA - APRIL 14: Beyonce Knowles performs onstage during 2018 Coachella Valley Music And Arts Festival Weekend 1 at the Empire Polo Field on April 14, 2018 in Indio, California.

As one of the biggest pop stars in history, Beyoncé Knowles Carter has made a name for herself as a multi-talented singer, actress and fashion icon. However, her greatest asset may be her fixation on the number four. This special numeral has appeared throughout her life and career, from her music to her marriage to billionaire rapper Jay-Z.

Let’s take a closer look at the obsession.

Beyoncé’s obsession with the number four can be traced back to her birthday—September 4th—and has since been infused into all corners of her life. Since she was born on the fourth day of the ninth month, she’s adopted “IV” (Roman numerals for four) as part of her brand identity—you can find it everywhere from her clothing items to album titles. It also appears in many places throughout Jay-Z’s work too, such as his debut album Reasonable Doubt, and their joint album Everything Is Love.

The couple even released an internet-shattering Tiffany & Co campaign featuring Beyoncé wearing a stunning Tiffany Yellow Diamond ring—the fourth woman in history to do so after Audrey Hepburn, Elizabeth Taylor and Lady Gaga! Her love affair with jewelry doesn’t end there either; Queen Bey is known for wearing statement pieces like diamond rings and earrings that feature large numbers or Roman numerals on them.

So why is Beyoncé so obsessed with this particular number? Well, it could have something to do with its deep symbolism in numerology—the study of numbers and their meanings based on Biblical references. In this system, four represents hard work, justice, and protection—all qualities that resonate strongly with Beyoncé’s values and goals in life. Plus, it just looks cool! Who wouldn’t want such an iconic symbol representing their brand?

Being a huge fan of all things Beyoncé I too have a connection with the #4. It is my angel number. “An angel number is a repetitive or predictable sequence or pattern of numbers, like 1111, 777, 5656, or 321. The numbers might show up randomly all over like price tags, phone numbers, clocks, or license plates”. And my husband and I got married on 9/4 (Beyoncé’s birthday). Coincidence? I think not. 😉

  • 1) Birthdays


    Beyoncé & Jay-Z Send Reese Witherspoon Champagne After Hilarious Golden Globes Run-in

    12 year age difference – Jay Z is 52 and Beyonce is 40

    Beyonce JayZ and Beyonce’s mom Tina all have a birthday on the 4th. Beyonce – September 4th JayZ December 4th and Tina January 4th.

  • 2) Tattoos

    "Charles James: Beyond Fashion" Costume Institute Gala - Candids

    NEW YORK, NY – MAY 05: Beyonce and Jay-Z attend the “Charles James: Beyond Fashion” Costume Institute Gala at the Metropolitan Museum of Art on May 5, 2014 in New York City.

    Instead of wedding rings, Beyonce and Jay-Z have tattoos of the roman numeral four (“IV”) on their ring fingers. The two were married on the numerically significant April 4, 2008.

  • 3) Marriage

    Beyonce and JayZ

    NEW YORK, NY – MAY 02: Beyonce and Jay-Z attend Game Six of the Eastern Conference Quarterfinals during the 2014 NBA Playoffs at the Barclays Center on May 2, 2014 in the Brooklyn borough of New York City.  (Photo by Elsa/Getty Images)

    Beyonce and JayZ were married on April 4th, 2008


  • 4) Daughter Blue Ivy

    Carter family

    NEW YORK, NY – JANUARY 28: Recording artist Jay-Z, Blue Ivy Carter and Beyonce attend the 60th Annual GRAMMY Awards at Madison Square Garden on January 28, 2018 in New York City. (Photo by Christopher Polk/Getty Images for NARAS)

    Beyonce and JayZ’s daughter Blue’s middle name has a number 4 reference. Her middle name is Ivy like the Roman numeral IV

  • 5) Their music

    Beyonce and Jayz dancing

    LOS ANGELES, CA – FEBRUARY 12: (L-R) Solange Knowles, Alan Ferguson, Jay-Z and Beyonce during The 59th GRAMMY Awards at STAPLES Center on February 12, 2017 in Los Angeles, California.

    Beyonce’s 2011 fourth studio album was obviously titled 4. It was her 4th #1 album.  And her fifth album, Beyoncé, was released Dec. 13, 2013. Notice that the 1’s and 3’s add up to four?

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