We don’t know if you’ve heard, but the Barbie movie comes out on Friday. Shocking, right? It’s like they’ve done no pre-promotion. Well, Circa Las Vegas is celebrating the premiere by becoming a Barbie Dream Casino™ through Sunday!
They premiered the pinkness across the property on Tuesday night, featuring a pinked out casino lights and digital billboards. The Garage Mahal? It’s pink! The drinks? Those are pink too! Plus the pool is something that’d make Ken rip off his shirt in 0.2 seconds.
“‘Barbie’ fever is sweeping the nation, and we knew we had to do something fun to honor one of the biggest icons of the last 60+ years,” said Circa head honcho Derek Stevens. “We are thrilled Warner Bros. Pictures has welcomed Circa to be a part of Barbie’s story as she hits the big screen this summer.”
At Stadium Swim, you’ll find a life-sized Barbie box that is perfect for your next Instagram gallery. They’ve got a ton of different stuff to try on including sunglasses and props. There is even Barbie-themed bottle service! Yes. Barbie can drink now.
Oh, and Barbie has plenty of drinks to choose from. Does the Dream Daquiri or Dream Shot sound delicious? How about a Pink Paradise or Malibu Sunshine? You’ll find the special themed drinks throughout the property.
Wow, the Barbie movie is doing a lot of promotion
From the Airbnb listing to the constant barrage of PR and interviews, Barbie has hit the news more than ever lately. Turns out there are dollars behind that press. The movie had a budget north of $140 million. But it turns out the marketing budget is just as beefy. There are rumors that the marketing campaign for the new flick, starring Margot Robbie and Ryan Gosling, is about $100 million on its own! That’s a lot of play money.