As one of the biggest pop stars in history, Beyoncé Knowles Carter has made a name for herself as a multi-talented singer, actress and fashion icon. However, her greatest asset may be her fixation on the number four. This special numeral has appeared throughout her life and career, from her music to her marriage to billionaire rapper Jay-Z.
Let’s take a closer look at the obsession.
Beyoncé’s obsession with the number four can be traced back to her birthday—September 4th—and has since been infused into all corners of her life. Since she was born on the fourth day of the ninth month, she’s adopted “IV” (Roman numerals for four) as part of her brand identity—you can find it everywhere from her clothing items to album titles. It also appears in many places throughout Jay-Z’s work too, such as his debut album Reasonable Doubt, and their joint album Everything Is Love.
The couple even released an internet-shattering Tiffany & Co campaign featuring Beyoncé wearing a stunning Tiffany Yellow Diamond ring—the fourth woman in history to do so after Audrey Hepburn, Elizabeth Taylor and Lady Gaga! Her love affair with jewelry doesn’t end there either; Queen Bey is known for wearing statement pieces like diamond rings and earrings that feature large numbers or Roman numerals on them.
So why is Beyoncé so obsessed with this particular number? Well, it could have something to do with its deep symbolism in numerology—the study of numbers and their meanings based on Biblical references. In this system, four represents hard work, justice, and protection—all qualities that resonate strongly with Beyoncé’s values and goals in life. Plus, it just looks cool! Who wouldn’t want such an iconic symbol representing their brand?
Being a huge fan of all things Beyoncé I too have a connection with the #4. It is my angel number. “An angel number is a repetitive or predictable sequence or pattern of numbers, like 1111, 777, 5656, or 321. The numbers might show up randomly all over like price tags, phone numbers, clocks, or license plates”. And my husband and I got married on 9/4 (Beyoncé’s birthday). Coincidence? I think not. 😉