The Kardashian Empire: Why They Rank Among Most Powerful Women Ever
Women’s History Month is upon us, and we would be dismayed to not recognize some of the most powerful women to ever live: The Kardashian women. Everyone knows who the Kardashians are, even if you’re not a mega fan. The family filled with elite women might have started off as no more than reality TV stars, but the crew has leveraged their fame to build a business empire that spans fashion, beauty, social media, and even private equity.
Redefining Celebrity
Starting in 2007 with the launch of Keeping Up With the Kardashians, Kris, Kourtney, Kim, Khloé, Kendall, and Kylie all graced our screens and blessed us with the opportunity to watch each of them grow up in the 2000s and 2010s. The Kardashian women built their fame on the reality show, pioneering a new kind of celebrity at the time. They were open about their personal lives, blurring the line between public and private, which caught the attention and hearts of millions all around the world. Today, they still continue to maintain this transparency with their fans, and each of them have social media followings that are through the roof. This transparency has garnered them a loyal fanbase who feel a personal connection to them and will likely feel with them for years and years to come.
Business Savvy
Following their massive reality TV success, several of the female family members have ventured to casually dominate the business industry. Kim Kardashian’s SKIMS shapewear line boasts a valuation of approximately $4 billion. Her recent foray into private equity with SKKY Partners highlights her ambition to invest and influence the business landscape. Kylie Jenner built Kylie Cosmetics into a billion-dollar brand, with her brand continuing to reign as one of the most popular beauty brands out there. These are impressive feats by any measure, and these feats have proven the Kardashians to be some of the most powerful women in business.
The Future Is Kardashian
The Kardashian empire shows no signs of slowing down. With their numerous business ventures and ever-growing social media followings, they continue to be powerful forces in pop culture and the business world. Whether you’re a fan or not, there’s no denying their impact and their incredible accomplishments as female entrepreneurs.
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